Insights to help reverse
the trends and lead the flock

If AI is doing the searching, make sure you’re the answer

The way people find information is changing fast. Where people once typed broad keywords into Google, your buyers now ask highly specific questions, like: “What’s the difference between blue carbon and afforestation credits?” or “Which solutions help reduce Scope 3 emissions in manufacturing?”

AI tools instantly return a curated answer: and the climate solutions that appear in those answers gain visibility and trust.The ones that don’t? They risk being invisible. The question is: when AI is asked about your niche, does your company...

It is all about value, that is why it works not only for big corporates

Who is this marketing channel for?

As Wikipedia has it, “analyst relations is a corporate strategy and a marketing activity in which corporations communicate with ITC industry analysts … who work for independent research and consulting firms”.We have nothing against this definition except for one thing – you do not need to be a billion dollar corporation to forge successful relations with analysts, be it the 1st tier research firms such as Gartner and Forrester or over a thousand of 2nd and 3rd tier consulting agencies.

Launched in 2011, Climeon is a publicly listed energy technology company based in Sweden. Designing and creating waste heat recovery solutions, its primary objective is to empower companies to reduce emissions, increase reliance on renewable power and do ‘business for a better world’.

As a leading energy tech developer, Climeon offers waste heat recovery solutions across a number of industries, including maritime, power generation, geothermal and industrial. Orange Bird began providing cleantech marketing services to technology company, Climeon, in Aug 2021 and soon delivered impressive results for the waste heat recovery specialists.